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Posts Tagged “mobile website”

The Future of Mobile Marketing – This Week in Mobile

by Kristen Leathers on May 17, 2013

Mobile Marketing News & Mobile Industry Updates

Happy Friday, everyone! Our theme for this week’s Mobile Roundup is the future of mobile. Read on to find out what we’re excited to see in the months and years ahead.

Monday, May 13

AT&T exec: Analytics will move mobile spend forward by Lauren Johnson for Mobile Marketer

Exploring Responsive Web Design: An Interview with Genuine Interactive’s VP of Technology

by Nate Teplow on May 16, 2013

image

Responsive web design (RWD) is a hot topic in the world of web design and development, and for good reason. With new web-connected devices being introduced into the market every month, continuously changing the game for web marketers, it’s clear that responsive design and responsive practices are where web development is headed. No other methods have shown as much promise at solving these cross-device web issues, and so far, the leaders at the forefront of RWD are interactive agencies, in-house teams of advanced CSS and HTML coders, and a handful of influential responsive pioneers.

All Aboard Bluetrain Mobile:
A New Journey Begins

by Steffan Berelowitz on April 23, 2013

To our customers, investors, and friends, today is a really exciting day at Bluetrain Mobile and I have several announcements to share:

The History of Smartphones & The Rise of HTML5 – This Week in Mobile

by Caitlin Edwards on April 12, 2013

This Week in Mobile

I know we’re in the business of helping marketers build brilliant mobile websites, but you can’t surf the mobile web without the right hardware! Our theme for this week’s mobile roundup is indisputably The Smartphone, from its glorious history to what’s happening in the world of handsets today.

Mobile Search Conversions, Web Page Size & Mobile Ad Spend – This Week in Mobile

by Caitlin Edwards on March 15, 2013

Mobile Marketing News

It’s been a week of extremes in the mobile world – mobile ad spend is skyrocketing, webpages are pushing their weight limits, and mobile searchers are racing to the checkout lanes. So hold on to your hats, folks, and let’s dive in…

Managing Your Brand Experience in a Multi-Screen World

by Nate Teplow on March 7, 2013

Smartphone Tablet Desktop Multi-Screen Brand Experience

Screens. Screens. Screens. You’re in front of one now. You were most likely using a different screen earlier today, and you’ll most likely switch to another screen later today. And maybe back to this one. Then over to another. In fact, a recent study by Google says that 90% of our media interactions are screen-based (TV, Desktop/Laptop, Tablet or Smartphone devices).

Firefox OS, Mobile Advertising & the Mobile World Congress: This Week in Mobile

by Nate Teplow on March 1, 2013

Mobile Marketing News & Mobile Industry Updates

Another exciting week in the world of mobile! From mobile advertising increases to a new operating system release, we’ve got it all covered in this week’s Mobile Roundup.

Monday, February 25th

Mozilla Launches Firefox OS For Mobile, Challenging Apple And Google With The Open Web by Parmy Olson for Forbes

Mobile-Aware Marketing Culture, Tech Predictions & Apple’s iWatch: This Week in Mobile

by Caitlin Edwards on February 22, 2013

This Week in Mobile Marketing and Mobile Web

Monday, February 18th

Tech Predictions for 2013: It’s All About Mobile by Claire Cain Miller for The New York Times

Quotable
“The mobile transition is happening astonishingly quickly. Last year, smartphone penetration crossed 50 percent for the first time, led by Android phones. People spend 63 percent of their time online on desktop computers and 37 percent on mobile devices, including smartphones and tablets, according to comScore.”

Tapping Mobile Markets, 2013 Predictions, and Smartphone Sales: This Week in Mobile

by Caitlin Edwards on February 15, 2013

Mobile Marketing News

Happy Friday, mobile fanatics! We hope you had an excellent Valentine’s Day – did you happen to buy flowers for your sweetheart on a smartphone? In any case, we’ll get you up to speed on the week that was in mobile.

Should I Create a Tablet Version of My Website?

by Nate Teplow on February 14, 2013

Create Separate Tablet Website

A question we’ve been hearing more and more frequently is what to do about tablet users, and where they should fit into an organization’s overall web strategy.

On any given day, we are asked:

“Should I direct tablet users to my mobile site or my desktop site?”
“Should I create a tablet-specific site?”
“How do I handle micro-tablets?”



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