5 Tips for Mobile Copywriting: Twice the Impact, 1/12 the Space
by Caitlin Edwards on February 15, 2012
When it comes to transferring content from your desktop website to your mobile site, it’s not always a “cut and paste” solution. Your mobile audience behaves differently than people accessing your website from computers at work or home; they’re often in a rush, and unwilling to scroll through paragraphs of text on small smartphone screens.
What If The Rest Of History Had Smartphones?
by Nate Teplow on February 13, 2012
We are in the midst of a mobile revolution. Smartphones enable us to connect to the world, and each other, in ways that have never before been possible. Seeing that we’re in this new era of communication, we thought we’d ask the question, “What if the rest of history had access to smartphones?” Here’s what we came up with:
CES 2012: The Mobile Experience
by Ezra Englebardt on February 9, 2012
If you want to see the latest, coolest, shiniest, most exciting technology in the world, and you can’t get into DARPA headquarters, your best bet is to attend the Consumer Electronics Show (CES) in Las Vegas. I spent a week in the desert and brought back some exciting news from the frontlines of the tech battleground that I’m excited to share with you today.
7 Tips for Creating Mobile Friendly Email Campaigns
by Mike Mai on February 2, 2012
Your business has gone mobile and you have built yourself a beautiful mobile website, but wait, you are still using the same email campaign template you have been using for years? Well, that is just NOT cool. If you pride yourself in being mobile friendly, then it is time to give your email campaigns that extra mobile flare.
